Kale Law, Account Manager based in Hong Kong, joined the Financial Times after a classic right place, right time moment that quickly turned into a career-defining move. What stood out from day one was the energy and passion of the People team, which set the tone for Kale’s experience at the FT. In his role, Kale thrives on collaboration, working closely with colleagues across ad sales, creative, project management and agencies to deliver impactful campaigns for clients. From managing relationships and mentoring interns to leading standout partnerships like the recent Cathay Pacific campaign, Kale values the trust, integrity and ambition that define the FT culture. For him, it’s the people and the globally consistent, supportive environment that make the FT a truly unique place to grow a career.
Why did you join the FT? Tell me a bit about your journey to get here.
Joining the FT was totally a "right place, right time" situation. I actually applied for a different role first and didn't get it. But six months later, the People team got in touch about the Account Management position in Hong Kong. What really stood out was my first chat with the People team—it was so easy, and their excitement for the FT was contagious, which definitely intrigued me.
What excites you most about working in your team or business area?
Teaming up with colleagues who are seriously good at what they do. Every marketing campaign the ad sales team delivers to a client is a real joint effort, from the early planning stages right through to the final delivery. That shared drive to achieve our goals makes the whole process smooth and really satisfying—it's a teamwork experience I haven't found anywhere else.
Describe a typical day in your role/department?
A typical day for an Account Manager is all about keeping things running smoothly between different teams and juggling these main tasks:
- Looking after clients: Handling renewal chances and answering client questions about the Financial Times or how their campaigns are doing.
- Teamwork on projects: Checking in with Project Managers to track campaign delivery and spot any potential hurdles to keep the workflow slick.
- Brainstorming creative ideas: Chatting with Creative Strategists about big-picture content ideas to sharpen clients' marketing pitches for renewals or upselling.
- Working with agencies: Negotiating and partnering with agencies on media buying for both the digital and print sides of the Financial Times.
- Keeping everyone in the loop: Staying in touch via email with internal and external partners, both locally and globally.
- Mentoring interns: Guiding and managing university interns (usually 2nd or 3rd year students) to help them grow professionally.
What project have you been most proud of? Or are most excited about?
The campaign I am most proud of is the recent partnership with Cathay Pacific. Following several years during which they did not collaborate with the FT prior to COVID, and given the challenges airlines face in competing in a post-pandemic environment, Cathay Pacific elected to work with the FT to promote its leisure travel and cargo transport capabilities to specific audiences within the FT through our Partner Content offerings.
Collaborating with a Hong Kong-based company that shares the same city base as the FT Asia headquarters is a highlight of my tenure at the FT.
What has surprised you most about working at the FT?
What really makes the Financial Times special is its people and the culture that runs through the whole place. I've been lucky enough to visit a few of FT offices globally, and one thing is constant: every single location feels familiar, respectful, and genuinely supportive—that's something you don't find everywhere.
The staff are truly what make this environment stand out. Everyone I've met is not just friendly and easy to talk to, but also an expert in their field. Even better, they're always happy to share their time and knowledge, willing to help colleagues out and offer their insights. This kind of support and open chat creates a work environment that's a total game-changer compared to my old jobs. The FT culture builds a global team where everyone collaborates naturally, all driven by a shared, strong dedication to top-notch journalism and business integrity.
How has the FT helped you develop or progress in your role or in your career?
Working at the Financial Times has significantly enhanced my confidence and professional capabilities beyond initial expectations. The atmosphere here fosters open communication in a secure, productive environment, thereby minimising conflict and allowing us to focus on our shared objective of achieving excellence.
At the FT, my opinions and business decisions are respected, acknowledged, and impactful to the department I belong to, along with a track record that the right environment fosters productive results.
FT's values are Ambition, Inclusion, Integrity, Curiosity, Trust and Subscriber Focused. In relation to your role at the FT which of these values speaks to you most and why?
The FT values of Ambition, Integrity, and Trust resonate strongly with my current position. As an Account Manager responsible for relationship management, upselling, and business development, it is crucial to avoid overpromising and underdelivering to clients. Furthermore, in a client-facing capacity, it is paramount to recognise that I represent not only myself but also the Financial Times brand.
Additional thoughts / ideas you would like to add that you feel would be great to highlight on our Careers site/social media:
Working at the Financial Times is a unique experience—you won't find another place quite like it. The culture, the people, and what we value are all tightly connected. It's an employer that truly cares about work-life balance, invests in helping staff grow their careers, and fosters a culture of professional excellence.
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