As part of its 125th anniversary celebrations the FT invited readers to take part in SportFest 2013, an initiative to help children play, live and love sports as part of developing a healthy lifestyle. Watch the video here.
Families were given a chance to meet sporting legends such as Olympic gold medal rowers Katherine Grainger and Matthew Pinsent; rugby players Austin Healey, Martin Johnson and Will Greenwood; and tennis player Tim Henman. Children were given the opportunity to receive hands-on coaching from sporting heroes, compete in rowing competitions, attend musical performances and more.
Ben Hughes, global commercial director and deputy chief executive of the Financial Times, said: “Fostering an active lifestyle with young people is important to the FT – they are our future readers, writers, and leaders. I strongly believe that we can all take inspiration from these role models in sport, whatever our vocation.”
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For more information, contact:
Alyssa Zeisler, Communications Assistant
T: +44 20 7873 4920
E: alyssa.zeisler@ft.com
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