The Financial Times is today launching a new service in Latin America providing top FT news and analysis translated into Spanish. Available through the FT Syndication service, which offers media organisations the right to republish FT content, subscribers will receive 10 articles per week covering international trends and developments relevant to Latin America.
The service will include two articles a day in Spanish from Monday to Friday, available through print or digital channels. Content will include an opinion piece written by a top FT columnist and a news story from the world news, global economy or companies section.
FT B2B Managing Director Caspar de Bono said: “The demand for global journalism in Latin America is increasing and the region’s companies are looking for internationally-focused news to help with global negotiations and decision-making. By providing relevant news in the local language, this service helps media organisations complement their own editorial with compelling FT content. It’s a cost-effective way to increase readership, gain a competitive edge and fulfill the demand for trusted global intelligence using the FT’s world class news and analysis.”
Publishers will also have a range of FT branding options to highlight the inclusion of FT content to their current and potential readers, including use of FT logo, right to republish a regular FT-branded page and the use of the FT brand in promotional materials.
The FT is continuing to expand its global presence by investing and growing in key global markets. It launched a dedicated mobile app in Latin America last year and has seen strong growth in the region.
For more information about the FT’s Spanish language service, please contact syndication@ft.com
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For more information contact:
UK/EMEA:
Emily Gibbs
Corporate Communications Manager, Financial Times
T: +44 (0) 207 873 3184
E: emily.gibbs@ft.com
US:
Andrew Green
Communications Manager, Financial Times
T: +1-917-551-5093
E: andrew.green@ft.com
ASIA:
Rebecca Heptinstall
Communications Manager, Financial Times
T: +44 (0)7894 419202
E: rebecca.heptinstall@ft.com
About the Financial Times:
The Financial Times, one of the world’s leading business news organisations, is recognised internationally for its authority, integrity and accuracy. Providing essential news, comment, data and analysis for the global business community, the FT has a combined paid print and digital circulation of more than 600,000 (Deloitte assured, Q1 2013). FT.com has over 328,000 paying digital subscribers and the newspaper has a global print circulation of 266,170 (ABCs, April 2013).Mobile is an increasingly important channel for the FT, driving a third of FT.com traffic and 15% of digital subscriptions. FT education products now serve 25 of the world’s top 50 business schools.