2 July 2018: The Financial Times has chosen Habitat for Humanity as its 2018/19 seasonal appeal charity partner. Habitat for Humanity is a leading global housing charity focused on long-term poverty alleviation through affordable housing.
The FT seasonal appeal increases awareness of a chosen charity each year through dedicated editorial coverage of its work. Charity partners are selected by FT employees, and readers and corporate partners are encouraged to donate. FT appeals have raised more than £17.5 million for charities over the last decade.
Working in more than 70 countries, Habitat for Humanity seeks to build safe environments where families and communities can thrive through a range of home building and community projects. The charity also partners with the private sector, finance, government and local organisations to provide practical support and sustainable solutions to housing inequality.
Roula Khalaf, FT deputy editor and head of the seasonal appeal committee, said: “The Financial Times is delighted to work with Habitat for Humanity for this year’s seasonal appeal. With 1.6 billion people around the world living in inadequate shelter, the global housing crisis cannot be overlooked. FT journalists will highlight Habitat for Humanity’s work in several countries to shed a light on housing poverty and homelessness.”
Tum Kazunga, chief executive of Habitat for Humanity Great Britain, said: “We are thrilled to have been chosen by the Financial Times for its seasonal appeal. Problems of inequality, lack of affordability and homelessness loom large in too many places. We’re really excited to work with FT journalists and tell stories that demonstrate the global scale of the housing crisis.”
Coverage from last year’s Seasonal Appeal can be found on FT.com. For further information about Habitat for Humanity GB, visit habitatforhumanity.org.uk.
-ends-
For more information, please contact:
Yarohey Secka
+44 (0) 20 7873 4109
yarohey.secka@ft.com
About the Financial Times:
The Financial Times is one of the world’s leading business news organisations, recognised internationally for its authority, integrity and accuracy. In 2016, the FT passed a significant milestone in its digital transformation as digital and services revenue overtook print revenues for the first time. The FT has a combined paid print and digital circulation of more than 910,000 and makes 60% of revenues from its journalism.
About Habitat for Humanity:
Driven by the vision that everyone deserves a decent place to live, Habitat for Humanity began in 1976 as a grassroots effort. The housing organisation has since grown to become a leading global charity working in more than 70 countries. Habitat for Humanity works in partnership with families and individuals in need of a hand-up to build or improve a place they can call home. Learn more at www.habitat.org.